I work as a Commercial Architect and therefore Architecture is also my business. I strive to create ideas and solutions to spaces that challenge my Client’s pre-conceived ideas and like all designers, I seek to reinvent wherever I can. (The image is from my own portfolio)
Therefore when I saw this YouTube short I could totally relate to the stated principles.
This is a great watch from Bjarke Ingels, an Architect who’s making headlines around the world as the leader of the practice BIG.